POCO is a sub-brand of mobile phones launched by Xiaomi outside of mainland China. The brand launched a low-end mobile phone POCO C3 in India in October last year. It is reported that the sales of POCO C3 in India have exceeded 2 million units.
POCO's internal data shows that only nine months after the launch, POCO C3 has sold more than 2 million units in India, which is undoubtedly an outstanding achievement.
POCO C3 uses a 6.53-inch HD+LCD water drop screen, equipped with MediaTek Helio G53 chip, rear 13 million pixel three cameras, front 5 million pixel selfie lens, supplemented by 5000mAh high-capacity battery. At the beginning of the release of POCO C3, there are two memory configurations available: 3GB+32GB and 4GB+64GB.
Except in India, Xiaomi has also developed rapidly in other overseas regions. Previously, Canalys, Counterpoint, IDC, and Strategy analytics successively released data on the global smartphone market share in Q2 2021, showing that Xiaomi's mobile phone sales growth rate exceeded 80%, and its market share has surpassed Apple to become the world's second largest. In the second quarter of the smartphone market, Xiaomi reached the top for the first time in Europe.